Built by Visionaries,
For the Innovators.
With a mission to unlock potential, we’re not merely participating in the market; we’re changing its course.
Ride-or-Die for Leveling Up
Peoples Brand Lab (PBL) is a venture studio focused on turning innovative ideas into scalable, sustainable businesses. We partner with creators, entrepreneurs and businesses to provide comprehensive support across key business functions. From refining product development and establishing market fit, to building strong go-to-market strategies, PBL ensures every business has the right foundation for growth.
Our approach centers on operational efficiency, branding, and sales optimization. We work closely with founders to design products that meet customer needs and differentiate from competitors. By developing clear brand messaging and implementing effective sales strategies, we help businesses attract and retain customers while scaling efficiently.
We are specialized in securing capital investment and forming strategic partnerships. Whether it’s raising funds or establishing channel partnerships, we help businesses build the relationships necessary for growth. Our hands-on support enables ventures to create entry barriers and expand their reach, all while ensuring operational efficiency.
By aligning product, marketing, sales, and operations with the overall business strategy, we drive sustained growth. Working closely with founders, we monitor progress, adjust tactics, and track key metrics to ensure each business is built for scalability and resilience in competitive markets.
Let’s build something extraordinary together.
Our Expertise, Unmatched Growth
Brand Creation
We know that building a successful brand requires a strategic approach. We start by analyzing your existing audience, identifying opportunities, and crafting a custom business plan to help you grow.
Strategy
We help you develop a detailed brand strategy that aligns with your vision and business goals. Our experts conduct market research, audience analysis, and SWOT analysis to create a solid foundation for your venture.
Monetization
We identify diverse revenue streams for your brand—from merchandise and digital products to memberships and courses. Influencers who partner with us typically see a 150% increase in revenue within the first year. We ensure that you maximize income opportunities without sacrificing authenticity.
Content
High-quality content is at the core of brand success. We provide full support for content production, including video creation, graphic design, copywriting, and more. Brands that produce consistent, high-quality content see up to 80% higher audience engagement.
Operations
Running a successful brand requires more than just creativity—it demands effective management of day-to-day operations, from logistics and strategy to execution and growth. At Peoples Brand Lab, we take the weight off your shoulders by handling these essential details, allowing you to focus on what you do best—creating impactful and engaging content.
Legal & Finance
We provide comprehensive financial management, tax support, and legal advisory services, helping you manage all the legalities that come with building and scaling a brand. Over 70% of creators struggle with financial management, and our support ensures they stay compliant and profitable.
E-Com
For creators selling products, we handle everything from setting up your online store to managing inventory, logistics, and customer support. Our team ensures your e-commerce operations run smoothly and efficiently, resulting in an average 60% increase in sales conversions for our partners.
Technology
In today’s digital world, technology is a critical aspect of any successful business. Our experts provide IT support, app development, website creation, and data analytics services to ensure that your brand is equipped to scale. Brands with seamless tech integration experience a 40% reduction in operational inefficiencies.
The Spark
Dec 2023
The Fire
Tired of the endless challenges in business growth and the need for genuine, people-centric development, we embarked on a journey to create Peoples Brand Lab—a beacon of hope for those looking to transform and elevate businesses.
Aha moment!
Jun 2024
The Beginning
We launched Meriversity, that embodied our principles of growth, respect, & transformation. It set the foundation for our venture studio & marked the first chapter in what would become a broader movement.
The Eureka
Early 2024
A Revolution Begins
We began to take shape, driven by a mission to help businesses grow by valuing and nurturing human potential. This newfound clarity sparked a powerful momentum, propelling the journey ahead.
The Vision
2025
and Beyond
The Spark
Dec 2023
The Fire
Tired of the endless challenges in business growth and the need for genuine, people-centric development, we embarked on a journey to create Peoples Brand Lab—a beacon of hope for those looking to transform and elevate businesses.
The Eureka
Early 2024
A Revolution Begins
We began to take shape, driven by a mission to help businesses grow by valuing and nurturing human potential. This newfound clarity sparked a powerful momentum, propelling the journey ahead.
Aha moment!
Jun 2024
The Beginning
We launched Meriversity, that embodied our principles of growth, respect, & transformation. It set the foundation for our venture studio & marked the first chapter in what would become a broader movement.
The Vision
2025
and Beyond
Our North Star 🌟
We believe in growing not just bigger, but better—where the success of your business is driven by empowering the people behind it, creating a win-win for everyone involved.
Lab Team
Tania Yoder
Finn Lutz
Deborah Villa
